Client

Arcadia Group Limited

Project

Website

Date

May 2008

This month we've been High Street Fashion!

We gave the website of Arcadia, the UK’s largest privately-owned clothing retailer, a complete make-over. The former site was a little dull, unwieldy and failed to reflect the aspirational brand values of the client.

Making use of strong corporate imagery in a comprehensive redesign, we made the site not only easier on the eye but also easier to use with revised navigation system that incorporates a colourful visual breadcrumb (like Hansel and Gretel) so you can see where you are on the site at all times, a touch we really like. In short,
arcadiagroup emerged looking sharper,
nattier and a good 10 Years Younger.