Client

IPH

Project

FreshBed

Date

October 2005

This month The Design Conspiracy have been very dirty.

We’ve just launched a viral campaign for IPH’s FreshBed.

The viral campaign is designed to quickly and efficiently spread the word about FreshBed a revolutionary idea that regulates the temperature of your bed ensuring you have the cleanest possible sleep.

The whole FreshBed experience is being filmed for a Channel 4 programme ‘Make Me A Million’. The series started last week and runs for four episodes, on Tuesday nights 9pm, Channel 4.

Oh, and in case you’re wondering, we were absolutely filthy.